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MB-280T02: Empower sellers with Dynamics 365 Sales

MB-280T02: Empower Sellers with Dynamics 365 Sales

The MB-280T02: Empower Sellers with Dynamics 365 Sales course focuses on enabling sales professionals and customer experience analysts to maximize seller productivity using Dynamics 365 Sales, Sales Accelerator, goal management, integrated productivity tools, and Copilot for Sales. This course explores how Dynamics 365 Sales supports complete seller journey, from lead and opportunity management to forecasting, goal tracking, and AI-assisted selling. Learners gain hands-on exposure to core sales capabilities that help sellers prioritize the right activities, follow guided sales sequences, and maintain consistent engagement with prospects and customers. Sales Accelerator helps sellers focus on high-value actions, automate follow-ups, and stay aligned with proven sales processes.


By the end of this course, learners will be able to:


  • Enable sellers to manage leads, opportunities, and activities efficiently using Dynamics 365 Sales.
  • Drive seller focus and consistency with Sales Accelerator and guided sales workflows.
  • Apply goal management and performance tracking to improve sales accountability.
  • Enhance seller productivity through Microsoft 365 integration and in-context selling tools.
  • Leverage Copilot for Sales to deliver AI-assisted insights and smarter customer engagement.
Important: MB-280 is a composite certification exam. Learners must complete four separate courses - MB-280T01, MB-280T02, MB-280T03, and MB-280T04 to fully cover the overall scope of the MB-280: Microsoft Dynamics 365 Customer Experience Analyst exam.

Advance Your Skills with Flexmind (Microsoft Partner)

Who should attend MB-280T02: Empower sellers with Dynamics 365 Sales course ?

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For Professionals

This course is ideal for professionals who use Dynamics 365 Sales daily or configure it to support sellers, including Sales Executives & Account Managers, Sales Managers & Team Leads, CRM / Dynamics 365 Functional Consultants, Sales Operations & Revenue Operations (RevOps) Professionals, Business Analysts (Sales Domain), Pre-Sales & Customer Success Professionals

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For Businesses

Organizations should nominate employees who directly influence sales execution, productivity, and revenue outcomes, including Sales teams using Dynamics 365 Sales, Sales Managers and Regional Heads, CRM / Dynamics 365 Administrators and Functional Consultants, Sales Operations & Analytics Teams, Organizations adopting Microsoft 365 Copilot for Sales.

Prerequisites for the "MB-280T02: Empower sellers with Dynamics 365 Sales" Certification Course

Before attending this course, students should have familiarity of business applications and the desire to customize and implement them for your business.


Key Features of Flexmind MB-280T02: Empower sellers with Dynamics 365 Sales Training

This training is delivered by Flexmind through flexible online and offline formats and is designed to align with the most current certification exam requirements. The key features of this training are as follows:

2 Day · 16 Hours
Microsoft Certified Trainer
Official Courseware
Courseware Life Time Free Upgrade
Applied Workshop

Course Duration

The course has a total duration of 16 hours and is completed over 2 days.

Instructor-Led Training

Delivered by a senior Microsoft Certified Trainer with real-world, enterprise-scale experience in Dynamics 365 Sales implementations.

Microsoft Official Courseware

Delivered by Flexmind using official Microsoft courseware, this program blends study material, hands-on labs, and applied workshops with instructor-led guidance throughout.

Applied Workshop

The final-day applied workshop allows learners to practice their skills by selecting a scenario and building a complete solution, including any required automation.

Course Completion Certificate


Course completion includes certification, formally validating the skills gained and reinforcing professional credibility.

Course Outline

Module 1: Introduction to Dynamics 365 Sales and Microsoft 365 Copilot for Sales

  • Dynamics 365 Sales overview and navigation
  • Sales product offerings and licensing options
  • Sales data model and sales lifecycle (lead to invoice)
  • Business process flows and Sales Accelerator
  • Sales Insights, LinkedIn integration, and AI agents
  • Microsoft 365 Copilot for Sales capabilities

Module 2: Configure organization and management settings

  • Dataverse data model, relationships, and security
  • Sales territories, fiscal years, currencies, and goals
  • Auto‑numbering and organizational settings
  • App customization options and security roles

Module 3: Set up and configure supporting applications

  • Exchange and email integration with Dynamics 365 Sales
  • Server‑side synchronization and email tracking
  • Copilot configuration inside Dynamics 365 Sales
  • Microsoft Teams and Outlook app integration
  • SharePoint‑based document management
  • Lab – Set up a Dynamics 365 Sales trial
  • Lab – Configure supporting applications

Module 4: Track customer interactions with activities

  • Tracking customer interactions using activities
  • Managing emails, calls, tasks, and appointments
  • Viewing activities in lists and timelines

Module 5: Manage leads in Dynamics 365 Sales

  • Creating and managing leads from multiple sources
  • Lead qualification and disqualification processes
  • Duplicate detection, business card scanning, and email validation
  • Predictive lead scoring and lead prioritization
  • Sales Qualification Agent concepts and configuration

Module 6: Manage opportunities with Dynamics 365 Sales

  • Creating and managing opportunities and sales pipeline
  • Opportunity lifecycle, competitors, and ownership
  • Working with opportunity views and pipeline dashboards
  • Predictive opportunity scoring and prioritization
  • Opportunity Research Agent insights and risk analysis
  • Lab – Manage leads and opportunities

Module 7: Manage and organize your product catalog with Dynamics 365 Sales

  • Product catalog concepts and sales lifecycle usage
  • Managing currencies and transaction pricing
  • Defining products and product lifecycle
  • Unit groups, product families, and hierarchies
  • Product bundles and product properties
  • Price lists, discount lists, and pricing methods
  • Custom pricing options and extensibility
  • Lab – Configure the product catalog

Module 8: Process sales orders with Dynamics 365 Sales

  • Sales order process from quote to invoice
  • Creating, revising, and activating quotes
  • Generating orders from accepted quotes
  • Managing order fulfillment and tracking
  • Creating and managing invoices
  • Lab – Build quotes
  • Lab – Orders and invoices

Module 9: Define and track goals in Dynamics 365 Sales

  • Configuring fiscal year and fiscal period settings
  • Understanding goals, targets, and progress tracking
  • Creating individual, parent, and child goals
  • Defining goal metrics and rollup calculations
  • Configuring rollup columns for actual and in‑progress values

Module 10: Manage forecasting in Dynamics 365 Sales

  • Forecasting concepts and business use cases
  • Configuring forecasts using rollups and hierarchies
  • Creating forecasts using built‑in templates
  • Managing forecast access, sharing, and drill‑down views
  • Working with predictive and premium forecasting features

Module 11: Work with business process flows

  • Business process flow concepts, stages, and steps
  • Creating and configuring business process flows
  • Conditional branching, stage gating, and multi‑entity flows
  • Securing and ordering business process flows
  • Lab – Configure a business process flow

Module 12: Enhance productivity with Dynamics 365 Sales Insights

  • Sales Insights features and configuration overview
  • Assistant Studio and insight card customization
  • Productivity intelligence and email engagement
  • Relationship analytics and health scoring
  • Predictive lead and opportunity scoring models

Module 13: Set up Sales accelerator

  • Sales accelerator concepts and workspace setup
  • Configuring work lists and prioritizing sales activities
  • Customizing the Sales accelerator workspace
  • Using Up Next widget and work list actions

Module 14: Create sales sequences and assignment rules

  • Creating and managing sales sequences
  • Using the sequence designer and sequence steps
  • Connecting sequences to leads and opportunities
  • Configuring assignment rules and lead distribution

Module 15: Work with segments

  • Creating and managing segments in Sales accelerator
  • Segment conditions, priorities, and simulation
  • Associating segments with sequences
  • Using segments for automated record assignment

Module 16: Engage with customers through text messages

  • Sending and receiving customer text messages
  • Configuring SMS providers and phone numbers
  • Text messaging from sales and custom forms
  • Managing conversations, routing, and delivery reports
  • Lab – Configure sequences

Module 17: Analyze data in Dynamics 365 Sales

  • Analytical options for sales data insights
  • Using Advanced Find for data filtering and analysis
  • Excel integration and inline Excel analysis
  • Exporting Dynamics 365 data to Excel
  • Out‑of‑the‑box analytics tools, charts, and dashboards
  • Creating and using charts and dashboards

Module 18: Analyze data with Power BI

  • Power BI capabilities for sales data analysis
  • Embedding Power BI dashboards in Dynamics 365
  • Creating visualizations using Power BI within Dynamics 365
  • Lab – Configure a dashboard

Module 19: Get started with the Dynamics 365 Sales mobile app

  • Overview of the Dynamics 365 Sales mobile app
  • Deploying and signing in to the mobile app
  • Using the homepage and meeting insights
  • Searching and managing records on the go
  • Customizing mobile forms and quick view layouts

Module 20: Boost sales performance with Microsoft 365 Copilot for Sales

  • Copilot for Sales capabilities and integrations
  • AI‑powered email, meeting, and content generation
  • Sales meeting summaries and conversation intelligence
  • Using CRM data in Outlook, Teams, and Word

Module 21: Install and deploy Microsoft 365 Copilot for Sales

  • Copilot for Sales architecture and core components
  • Managing the app in Microsoft 365 admin center
  • Configuring user roles and security privileges
  • Installing Copilot for Sales in Outlook and Teams
  • Customizing CRM forms, editing, and extensibility

Class Schedule

Instructor‑Led Training

  • 16 Hours of Instructor‑Led Training
  • One‑to‑one doubt‑resolution sessions
  • Microsoft Official Lab Access

Learning Objectives

After completing the MB-280T02: Empower sellers with Dynamics 365 Sales course, learners will be able to:


  • Manage the complete sales lifecycle by effectively using Dynamics 365 Sales to track leads, opportunities, activities, products, quotes, and orders.
  • Improve seller productivity and engagement by configuring Sales Accelerator, business process flows, and AI‑driven Sales Insights features.
  • Enable data‑driven sales decisions by analyzing pipelines, goals, forecasts, and performance dashboards using Dynamics 365 analytics and Power BI.
  • Enhance selling efficiency with AI by leveraging Microsoft 365 Copilot for Sales for email insights, meeting summaries, action items, and CRM updates.
  • Support mobile and modern selling scenarios by using the Dynamics 365 Sales mobile app and Microsoft 365 integrations to work effectively from anywhere.

About MB-280 Certification Exam


To help you understand the assessment better, here are a few important details about the exam.


Exam Name MB-280: Microsoft Dynamics 365 Customer Experience Analyst
Who should Apply Administrator
Duration of Exam 100 Minutes
Fees Rs. 4,865 (India), $165 USD (United States)
Level of Difficulty Intermediate
Type of Credential Microsoft Certification
Languages English, Japanese, Chinese (Simplified), German, French, Spanish, Portuguese (Brazil), Arabic (Saudi Arabia)
Exam Retake Exam retake allowed after 24 hours
Quality Check during Assessment The online exam is proctored

The table below represents the weightage of each study area in the exam. Areas with higher percentages are expected to have more questions.

Study Area Percentage
Implement Dynamics 365 Sales 30-35%
Configure and customize Dataverse and model-driven apps 35-40%
Demonstrate Dynamics 365 Customer Insights capabilities 10-15%
Extend and enhance Dynamics 365 Sales capabilities 10-15%

How do our MB-280T02: Empower sellers with Dynamics 365 Sales Course Work?

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FAQ's About MB-280T02: Empower sellers with Dynamics 365 Sales Course

MB‑280T02 focuses on configuring and using Microsoft Dynamics 365 Sales to improve seller productivity and accelerate sales outcomes. The course covers lead and opportunity management, product catalog and sales order processing, relationship selling, Sales accelerator, Sales Insights, and Microsoft Copilot for Sales to support modern, AI‑driven selling experiences.

This course is ideal for Dynamics 365 Functional Consultants, CRM consultants, sales operations professionals, business analysts, and IT professionals who configure or support Dynamics 365 Sales and want to enhance seller efficiency using intelligent sales tools.

Learners will gain hands‑on skills in configuring Dynamics 365 Sales core features, managing leads and opportunities, setting up product catalogs and pricing, processing sales orders, enabling relationship selling, and leveraging Sales accelerator, Sales Insights, and Copilot for Sales.

Yes. MB‑280T02 is one of the four official courses that together align to the MB‑280: Microsoft Dynamics 365 Customer Experience Analyst certification exam. Completing all four courses is recommended to fully cover the end‑to‑end scope of the MB‑280 exam.

The MB‑280 certification track consists of four courses:

MB‑280T01 – Configure Dynamics 365 customer experience model‑driven apps
MB‑280T02 – Empower sellers with Dynamics 365 Sales
MB‑280T03 – Design and deliver powerful customer experiences with Dynamics 365 Customer Insights, and
MB‑280T04 – Configure a Dynamics 365 customer experience solution.

Learners should have a basic understanding of sales processes and CRM concepts. Familiarity with Dynamics 365 Sales, Dynamics 365 Customer Insights, and basic model‑driven app configuration is recommended but not mandatory.

This is a 2‑day instructor‑led training program, designed to provide focused, practical learning aligned with the Dynamics 365 Sales portion of the MB‑280 exam.

The course is delivered by a Microsoft Certified Trainer (MCT) with real‑world experience implementing Dynamics 365 Sales and customer experience solutions.

The course balances exam‑aligned learning with real‑world sales scenarios, enabling learners to configure Dynamics 365 Sales solutions that directly support seller productivity and business growth.

After completing all four MB‑280 courses and passing the exam, learners earn the Microsoft Certified: Dynamics 365 Customer Experience Analyst Associate certification, validating their expertise across Dynamics 365 Sales and Customer Insights solutions.

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